Blog für die erfolgreiche Karriere im Verkauf

 
 
 
 

Artikel-Schlagworte: „Verkaufsorganisation“


Mastering sales force integration in a merger

11. November 2009 von Cornel Müller

mueller

In McKinsey Quarterly:

Make no mistake: mergers are challenging. Even so, they can provide organizations with transformative possibilities. One of the biggest—the integration of sales forces—is central to ensuring revenue growth and driving the value that mergers promise but often fail to realize…